In 2021, a small group of North Carolinians recognized the need to increase voter participation in in a nonpartisan way, especially among people who were eligible to vote but not registered. Too many people were disengaging from the civic process and choosing not to engage in elections. We believed that increasing participation would require new energy, fresh ideas, and more effective approaches to voter outreach.
This led to the founding of North Carolina Voter Project, a nonpartisan nonprofit organization focused on expanding voter registration, access to trusted election information, and civic participation across the state. From the beginning, our goal has been not only to register eligible voters but also to make voter outreach more efficient, accessible, and cost-effective.
With support from early donors and guidance from experienced election law professionals, we established the organization, built a team, and began developing innovative approaches to voter engagement.
Today, NC Voter Project continues to grow its work across North Carolina, using research, technology, and community-based outreach to help more eligible voters register, prepare for elections, and participate in the democratic process.