About Us
Expanding Voter Participation Across North Carolina
We use innovative, research-backed strategies to increase voter participation so more North Carolinians are registered, informed, and voting.
Why It Matters
In North Carolina, one in four eligible voters is not registered. Many elections are decided by narrow margins, meaning participation has a direct impact on how communities are represented. Increasing access to clear information and opportunities to engage helps ensure broader participation across the state.
What We Do
We expand voter participation across North Carolina by connecting eligible voters with clear information, practical tools, and opportunities to engage.
Our work focuses on:
- Providing trusted voter information: We share clear, accurate, nonpartisan guidance to help voters understand how and when to register and vote.
- Reaching eligible voters through targetd outreach: We use data-informed strategies to connect with individuals who are less likely to participate and reduce barriers to engagement.
- Supporting youth civic engagement: Through the Future Voters Network, we equip students with the knowledge and resources to lead voter registration efforts in their schools.
- Testing and improving what works: We continuously evaluate our programs to identify the most effective, cost-efficient ways to increase participation.